Top-Level Domains (TLDs)
These are the highest-level domains in the DNS hierarchy. They are categorized into:
Generic TLDs (gTLDs) : Broadly used extensions like .com (commercial), .org (nonprofit), and .net (network)
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Country-Code TLDs (ccTLDs) : Geographically specific, such as .us (United States) or .jp (Japan)
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Sponsored/Restricted TLDs : Governed by specific entities, e.g., .gov (government) or .edu (education)
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Domain Hierarchy
Second-Level Domains : The customizable part of a URL (e.g., “example” in example.com)
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Third-Level Domains : Subdomains like blog.example.com, often used for organizational structuring
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SEO and Domain Choice
Descriptive, keyword-rich domains (e.g., .tech or .shop) can improve SEO by signaling relevance to search engines
. However, domain forwarding does not directly impact SEO rankings
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Best Practices
Domains should be short, memorable, and aligned with branding goals. Avoid overly complex names to ensure usability and professionalism
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For example, a business might choose a .com gTLD for global reach or a ccTLD like .ca to target Canadian audiences
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